the Government.dk is a advertising and propagandaside’, ‘selvros’ and ‘a picture postcard of government policy’.
that was the gist of it from the Magnus Heunicke (S), since the Loop-the government of his time, launched the expensive configured communication channel the government.dk.
Now the socialist health and ældreminister, however, shut down at critical comments and are even logged in on the reference.
See also: Loop advertising-agency costing millions
– I was probably just lawfully seized of the role of critical opposition. It is simply that that is the situation. There is no reason to snuggle with, he says.
in Focus interview here! No need for follow-up & disturbing issues. Oh #dkpol, can’t even see how completely ridiculous it is? https://t.co/YTDmzrbcta
— Magnus Heunicke (@Heunicke) September 21, 2016
Health and ældreministeren can be seen in a video where he is calling the winner of this year’s Demenspris up and surprises her. And in a video where he tells that he has granted to the Region of Zealand, so that they can create regionsklinikker, where there is lægemangel.
– You called at that time the government.dk for a ‘picture postcard’. How are the videos you even involved in, not a picture postcard of you as a minister?
– So… I should probably lay me flat down. I think it is a good tool. For example, it regionsklinikkerne. It’s something we do to remedy lægemanglen in Denmark, and it is a little hard to get publicity on. So I think it was sensible to disclose it, the minister says.
– Takes you also it back with taxpayers ‘ money could be better used? It sounds as though you are quite big fan of the government.dk now?
– I think now actually, not that I follow them myself, but I have made. I think it is fine to make note of what taxpayers ‘ money is used, and it is indeed something of it, the government.dk used to. It would probably be a bit backward-looking to say that you should stop communicating about it, he says.
the Article continues after the faktaboksen …
Reference for government ministers was set up back in 2016 after the idea from the then Danish prime minister, Lars Løkke Rasmussen.
the Government.dk writes that they convey the government’s policy with the government’s own words. It is done by the use of articles, video clips and the use of social media.
Extra Magazine wrote, in 2017, to the government.dk in his first year of life had cost the tax payers 6.3 million dollars, despite the fact that just 100,000, and had visited since the first year.
Source: the government.dk
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– But can’t you just use The channels to it?
– Well of course.. after all, but I use also my own facebook. I also believe that the current opposition knows the feeling that now one gets to say anything aptly on the current government. But of course it is quite in order, that the government communicates about what ministers are doing. As long as you also make up for the critical interviews about the content of our policy, he says.
– if you Think still, it is a propaganda page?
– No. The only thing I comfort myself with, is that I also got to say, that we probably would use it, if we even came in the government, the minister says.
– So you will not limit it in the future?
– No, but I strive to describe the world as it is, and as we encounter it out there, so it is not just scraps, ” he says.
The former prime minister Lars Løkke Rasmussen (V), which stands behind the government.dk, which was started in 2016 as a communication platform for the government.
the Liberal party’s political rapporteur, Sophie Løhde, was as a minister in the former government, even diligent use of the government.dk. She finds it comical, that the former, as critical voices are now to find on the website.
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the Government.dk was set up by the previous government under Lars Løkke Rasmussen (V), where, among others, former minister for public innovation was diligent user. Photo: Ritzau Scanpix
– It is in all possible ways, a bit comical, to Magnus Heunicke, Ane Halsboe-Jørgensen m.fl. now is become power users on the government.dk, after they were busy criticizing the us for the use of the platform, when we were in government. That, I think, actually, speak for themselves, she says.
Ekstra Bladet wrote in 2017, that the website in its first year of life cost the tax payers 6.3 million dollars.