Organizations require talented professionals, international orientation and high technological and leadership skills to meet the current and future needs of the professional market, which is increasingly demanding, digital and globalized. The gap between this labor market and the academic world requires university training like the one that EADA Business School offers with its current Global BBA, the most international ADE degree in Barcelona.
As a novelty, this next academic year, the Double Degree ADE Global BBA and Artificial Intelligence for Business will be added, aimed at enabling the new generations of business professionals to face the progressive and immediate changes derived from technology in companies and exploit all their opportunities. .
Both programmes, which will start in September at the business school’s second campus in the center of Barcelona, ??stand out for their global approach. During their training, taught entirely in English, the participants study not only in Barcelona but also for 1 to 2 years in one of its other six international campuses located in France, the United States, Brazil, China or South Africa; sharing their academic experience with peers and scholars from more than 120 nationalities, giving them a global perspective and opening doors to future international opportunities.
On the one hand, the Global BBA is a degree in Business Administration and Management, which EADA develops jointly with the prestigious and ranked French academic institution SKEMA Business School. Its differential element is that it not only prepares and trains its students in the field of business and company management; but, thanks to its structure, globality and itineraries, it solidly trains them in transversal management skills, which allows them to quickly progress towards management positions. “The unique design of this degree allows participants to develop high-level professional skills, have a valuable profile and fully adapted to the labor market,” says Dr. Bruno Cohanier, director of the ADE Global BBA Degree.
On the other hand, the Double Degree ADE Global BBA and Artificial Intelligence for Business is the new proposal of the Barcelonan international school, which adds to its Global BBA a degree and additional preparation in artificial intelligence focused on business, directed by Brian Subirana, doctor in Artificial Intelligence and an MBA from MIT, and currently a professor at Harvard, MIT and EADA.
Students taking both degrees in parallel will gain a deep understanding of artificial intelligence technologies to launch a technical career; and they will learn how to implement artificial intelligence in the different functional areas of companies: strategy, human resources, operations, finance or marketing. Also, they will be trained in business administration and management, acquiring a solid knowledge of the company and strong management and leadership skills. “Graduates, whether in a more managerial or technical role, will be prepared to face key decisions that will determine how humans and AI will coexist for a business world full of opportunities, ethical and wisely managed”, adds Subirana.
Both degrees also offer something key for today’s business: 11 different specializations in innovative disciplines, oriented towards the professional future and the challenges of today’s companies, which will open the doors to their first professional experience for recent graduates. These include itineraries such as Sustainable Innovation, Entrepreneurship
