You don’t smoke it. You don’t spit it. You don’t chew it. You simply pop it under your upper lip and leave it to sit pleasantly there for a good while.

It’s snus, a popular Swedish tobacco-type product which is similar to dipping tobacco, and the Swedes have been enjoying it since the 1970s. The product has received a warm welcome from the authorities in the U.S., despite Europe’s own reluctance towards snus.

For the first time, in November 2015, the U.S. Food and Drug Administration (FDA) permitted the sale of a tobacco product that it felt wouldn’t harm the health of the United States as a nation. The FDA believed that there was little chance that the snus would cause more people to smoke, or that it would prevent people from stopping smoking or lead them to fall back into the habit.
 

An alternative to smoking and to e-cigarettes

According to Market Watch, the global snus market is set to grow from $800 million U.S. dollars in 2017 to 1,870 million by 2025, with high-end products mainly coming from Sweden and the US at the time of these findings.

This increasing popularity could be partly because snus offers smokers who want to break the habit another avenue to succeed in their endeavors. Vaping as a substitute for smoking, or simply going cold turkey, just doesn’t work for everyone, so snus may be the answer they’ve been seeking.

In fact, with e-cigarettes out to lure smokes away from traditional cigarettes, we’re now seeing brands such as Marlboro get in on the snus act. The brand has four different varieties of its own snus now, which anyone looking to do battle with their own tobacco cravings can find on SnusDirect.
 

Is snus less harmful?
 

Although it’s up to the consumers to draw their own conclusions, some believe the use of snus may be behind some of Sweden’s own admirable statistics when it comes to the health of the nation.

The publication New Scientist, reporting on information from the World Health Organization (WHO), states that Sweden’s rate of death from lung cancer is much lower than the European average, and that the country boasts the lowest rates of pancreatic and oral cancers in Europe, too.

Then there is its considerably lower smoking rate of 9% versus the European average of 25%. In the U.S., 15% of the population is believed to smoke. Perhaps snus may change that.

You don’t smoke it. You don’t spit it. You don’t chew it. You simply pop it under your upper lip and leave it to sit pleasantly there for a good while.

It’s snus, a popular Swedish tobacco-type product which is similar to dipping tobacco, and the Swedes have been enjoying it since the 1970s. The product has received a warm welcome from the authorities in the U.S., despite Europe’s own reluctance towards snus.

For the first time, in November 2015, the U.S. Food and Drug Administration (FDA) permitted the sale of a tobacco product that it felt wouldn’t harm the health of the United States as a nation. The FDA believed that there was little chance that the snus would cause more people to smoke, or that it would prevent people from stopping smoking or lead them to fall back into the habit.
 

An alternative to smoking and to e-cigarettes

According to Market Watch, the global snus market is set to grow from $800 million U.S. dollars in 2017 to 1,870 million by 2025, with high-end products mainly coming from Sweden and the US at the time of these findings.

This increasing popularity could be partly because snus offers smokers who want to break the habit another avenue to succeed in their endeavors. Vaping as a substitute for smoking, or simply going cold turkey, just doesn’t work for everyone, so snus may be the answer they’ve been seeking.

In fact, with e-cigarettes out to lure smokes away from traditional cigarettes, we’re now seeing brands such as Marlboro get in on the snus act. The brand has four different varieties of its own snus now, which anyone looking to do battle with their own tobacco cravings can find on SnusDirect.
 

Is snus less harmful?
 

Although it’s up to the consumers to draw their own conclusions, some believe the use of snus may be behind some of Sweden’s own admirable statistics when it comes to the health of the nation.

The publication New Scientist, reporting on information from the World Health Organization (WHO), states that Sweden’s rate of death from lung cancer is much lower than the European average, and that the country boasts the lowest rates of pancreatic and oral cancers in Europe, too.

Then there is its considerably lower smoking rate of 9% versus the European average of 25%. In the U.S., 15% of the population is believed to smoke. Perhaps snus may change that.