Tik tok is a bank of tips and tricks of all kinds, especially those related to consumption in the fashion industry. Beyond the stylish users who show how to combine the latest trends, the videos on how to dive in the sea from Aliexpress and Shein, which have catalogs that are impossible to view in full, have become essential for lovers of low-cost fashion and the controversial bargains of his industry.
The last piece of advice that has gone viral on social networks has to do with Zara and her best kept secret. Several users have noticed that many of the lowcost firms share suppliers and therefore in their catalogs they have pieces that are not similar but identical but with different labels.
Thus, and under the brand TRAF -which curiously shares the acronym with Trafaluc, which was Zara’s youth line- Aliexpress has some of the new collection garments from the Spanish low-cost giant but at an even more affordable price.
Verifying it is simple: according to users from different parts of the world, you only have to go to the Aliexpress search engine and add the aforementioned acronyms. A much smaller catalog appears on the screen with pieces that also appear in the showcase of the Inditex flagship.
The trick has spread through social networks like wildfire and many influencers have joined this hunt for affordable clothing. However, it must not be forgotten that in this price drop the traceability of the product, very diffuse or nonexistent, as well as the questionable ethics of its consumption, has recently come to light.
The low-cost clone business has increased due to platforms such as Shein or Aliexpress. In fact, both textile giants have added to their search engine, as Google already did, the possibility of finding identical or similar pieces with the help of a photograph.
