Chopard, which defines itself as the goldsmith of great emotions, repeats once again as the official sponsor of the Cannes Film Festival since 1998, signing all the awards presented, including the most prestigious and coveted of all: the Palme d’Or. The absolute distinction. The one that consecrates the cinematic jewel chosen by the jury is on par with the masterpieces it crowns. And also, of course, on par with the demands and virtuosity of the high jewelry and watchmaking firm that is Chopard, accustomed like few others to tread the most exclusive red carpets in the film industry.
Caroline Scheufele (co-president and artistic director) offers the most ethical coveted Palme d’Or possible. Made entirely with the only gold used by the Maison, certified ethical gold from Fairmined, it distinguishes itself completely from all other film trophies awarded throughout the year. This requirement is another example of Chopard’s strong commitment to sustainable luxury, where art, ethics, and aesthetics are so intimately linked.
The love story between Chopard and Cannes began in 1997 when, with Pierre Viot as President of the Cannes Film Festival, Caroline Scheufele was commissioned to redesign the Palme d’Or. She quickly got to work in Geneva, completely redesigning its volumes to make it lighter, with more relief and depth. With 19 delicately ribbed fronds and the stem topped in the shape of a heart, one of Chopard’s iconic emblems, this creation is worthy of the Manufacture’s High Jewelry.
In fact, the Palme d’Or started a new life under the impetus of Caroline Scheufele. Following in the footsteps of the Cannes Film Festival, the co-president and artistic director of Chopard has reinforced her lifelong love for the seventh art by creating a link overflowing with creativity that accompanies the coronation of the most talented directors of this century.
Your exceptional signature is expressed with all fluency and delicacy in this vegetable gem that has already been reissued in its original matrix, and placed on a rock crystal base with inclusions that make it unique, carved like an emerald-cut diamond. Ready to be delivered on one of the most media nights in the world.
