The fashion and beauty industry mourns this Monday the loss of LluÃs Llongueras, who has died at the age of 87 due to throat cancer. The irreverent and creative Catalan hairdresser revolutionized salons with his innovative cutting and waving techniques and pioneered the creation of unisex hairdressers in 1972, with a small business that would soon become an extensive chain throughout Spain.
The success of his professional career was not accompanied, however, by a good family relationship. The scandal hung over the private life of the iconic stylist, who divorced his first wife, Lolita – with whom he had three children – after it became known that he was leading a double life with another woman, with whom he had also had three children.
After breaking up his first marriage, the stylist went through the altar again in 2006 with what has been his wife to this day. “I am not in the thoughts of my son. If they don’t respect me, it’s his problem. We only live once and the woman I love is called Jocelyne Novella, with whom I have three children,” Llongueras explained in an interview in 2010 for Vanitatis.
That same year, the news broke in the media that the hairdresser’s daughter had fired him from one of her companies through a burofax. A new family drama to which he decided to take iron despite acknowledging that he did not speak to his children: “I am wonderfully well, this has been an incident, an insignificant play for me. Someone has made a mistake â€, he sentenced.
Llongueras revealed at the time that it was a tax issue that affected a small part of his company. “I have tried to be a good father in starting this company. The shares were put in the name of several relatives and now they can decide without my consent by adding more than fifty percent of the shares, â€he added in the same interview.
