Mediaset España is going through an unprecedented audience crisis. A couple of years ago, Telecinco led the rankings as the most watched channel on the small screen and now, on many occasions, it is content with being the third most watched channel behind Antena 3 and La 1 of Spanish Television.
To try to reconnect with the audience and attract the loyal audience that led them to success for years, the new leadership of the communication group is rescuing television spaces and formats that they broadcast a while ago.
It slips me, Callejeros, ¡Álá tú!, Factor difficult television. Continuing with this trend, the company has announced the return to the screen of the program Guess what I do tonight under the name Guess what I do.
The program, presented by the acclaimed actor and comedian Santi Millán, had two seasons on Cuatro, which aired between 2019 and 2020. Due to the coronavirus pandemic, the second season was recorded without an audience.
In this space, the contestants play alongside a famous partner and try to guess the talent or skill hidden in the different guests who visit the program. At the moment it is unknown if the prize that the players opt for will continue to be 80,000 euros or if the figure will change, but what is known is that Millán will be in charge of driving the space and that there will be variations in the mechanics and the dish.
It should be noted that, according to the information published, Mediaset would be preparing the jump of this contest to the group’s main network (Telecinco), since it had more than notable audience data in its career on Cuatro and it could turn out to be one of the great successes. of the television season.
The entertainment program, originally created in our country jointly by the audiovisual production company Fremantle and the Mediaset España Content Production team, has already been adapted in different international territories: United Kingdom, Sweden, United States, Italy, Belgium , Netherlands, Hungary and France.
Although the show has a different name (Game of Talents) in other territories due to language and language issues, the format can be enjoyed (adapted) in the aforementioned countries. In addition, work is being done on its adaptation for the Philippines, Ukraine and Russia.
