Tourism Minister Rohan Khaunte announced that the number of tourists visiting Goa has reached a milestone of one crore in the recent tourist season. He mentioned that there has been a significant increase in the number of international tourists, with a 150% rise compared to pre-COVID-19 figures. Despite facing competition from other states and international destinations, Khaunte emphasized the unique appeal of Goa as a tourist hotspot.
While the official tourist season in Goa ends in June due to the onset of the monsoon, the state has seen a steady flow of visitors even during the rainy season. Khaunte highlighted that hotels in Goa have seen 80% occupancy during the monsoon, indicating a growing interest in exploring the state beyond its beaches. He mentioned that tourists are drawn to Goa during the monsoon for its waterfalls, lush green villages, and rural tourism experiences.
Addressing concerns about the perception of a decrease in tourist footfall, Khaunte clarified that the number of visitors has, in fact, increased. He stressed the importance of tapping into new markets and implementing a vision document for the tourism industry with the collaboration of stakeholders. Khaunte acknowledged the need to address challenges such as high hotel costs in peak tourist months like December, which may drive visitors to consider alternative destinations like Thailand.
To ensure that Goa remains an attractive and affordable destination for tourists, Khaunte expressed plans to engage with airlines and the hotel industry to regulate tariffs during peak seasons. By promoting Goa’s diverse offerings beyond its beaches, such as rural tourism and nature trails during the monsoon, the minister aims to boost the local economy and provide visitors with a holistic experience of the state.
In conclusion, Khaunte highlighted the significance of showcasing the unique aspects of Goa to tourists and overcoming the challenges posed by increasing competition. By leveraging Goa’s natural beauty, cultural heritage, and diverse tourism opportunities, the state can continue to attract visitors and maintain its position as a premier travel destination in India.