Why is Coldplay today the group that fills more stadiums?

They are figures from another galaxy, as the cliché says, but the figures that illustrate the resounding power of attraction of Coldplay are very real. The more than 200,000 attendees at the Olympic Stadium –whose tickets were sold out in a flash, by means of bots– are not an exception because in the rest of the Music of The Spheres tour the tone is similar, with a peak in the ten concerts that the River Plate stadium in Buenos Aires: that will mean the assistance of more than 600,000 people. This peak is somehow the verification of a process that has grown without pause and throughout the world. A phenomenon that is already beginning to be compared to the Beatles.

One of the main reasons for this is that it is a highly entertaining, cheerful and positive proposal, very much in keeping with current times and habits and especially on a sensitive scale. Entertainment understood as something that knows how to combine the qualitative bar of music with visual appeal, what enters through the eyes. And in this sense, the scenic spectacularity of his concerts, the visibility of Martin on the networks, the omnipresence of YouTube and, to a different extent, of Tik Tok – a reason that explains the significant presence of a very young audience among his fans – are determining elements. to explain the phenomenon. And it is that a Coldplay concert is much more than a musical act, it is an encounter with something close, beginning with the charisma of its skillful leader (positive, supportive, conscientious, sustainable), and at the same time the act of sharing an exceptional experience like going to Disneyland. The images of his current tour are more than illustrative, something that the fan who went to his last Barcelona concerts in 2016 has already experienced, with his colored bracelets, his interaction with them… an infallible staging.

The other great ingredient that could explain the band’s successful formula is the extreme ease with which they perform on stage and also in the business, which shows absolute confidence in what they do. And whose final expression is verified in his current songs, of varied stylistic cut, harmonic, even emotional. Little to do with those sorrowful ballads of its beginnings, which gravitated yes or yes around sadness and daily alienation. They already hit it a few years ago with Viva la vida and since then a growing army of followers has paid attention to them. And even more so after the one that has fallen.

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