In this video, Professor Pablo Foncillas demonstrates that “today, speed and precision are essential.” “Efficiency, innovation and strategy are some of the key concepts that both worlds share,” he explains. As in a career, “a nuance of the business plan is essential for success or failure.”
There are two main essential points. On the one hand, the 4Ps as the commercial engine of any company. “Product, Price, Place and Promotion. These are the wheels, the engine, and the fuel of our business car.” Knowing how to take care of them and where to invest makes a difference. On the other hand, the strategy-tactics binomial stands out. “Strategy is outlined as the design of the car, while tactics is similar to the ability to maneuver in each race.” Just the product is not enough, you have to know how and where to sell it. Everything has to go hand in hand.
What lesson does all this leave us? The answer, in the video…
