The co-founder of the social network Twitter Jack Dorsey is not at all happy with the management of Elon Musk. In a dialogue with a user of Bluesky, the network that he helped create in 2019 when he was still in the management team of Twitter, he assures that “everything went down” with the purchase of the network by the tycoon.
Specifically, the user asked him if he thought Musk was the most suitable leader for Twitter. Dorsey was blunt in his response: “No. And I also don’t think he acted correctly when he realized that it was a bad time (for the sale). I don’t think management should have forced the sale either. Everything went down the tubes.” An opinion that coincides with the forgotten survey of the billionaire, who submitted his leadership to a popular vote, as he does with other issues. He lost, but continues as Twitter boss.
Dorsey has changed his mind in just under a year. In 2022, the Twitter management accepted the purchase of Musk, although it would not materialize until six months later, when the operation was closed for 44,000 million dollars.
At that time, the co-founder of Twitter wrote a tweet in which he praised the arrival of Musk because it would contribute to “spreading the light of consciousness”, but his opinion seems to have changed radically in these twelve months, coinciding with the tycoon’s lurches to the front of the platform.
Musk’s arrival at Twitter has brought chaotic management that has resulted in the loss of advertisers and revenue, the layoff or voluntary departure of three-quarters of his staff. The workers who have stayed have had to adapt to the new marathon hours imposed by the magnate.
The discomfort has also reached users of the social network, who wake up every day to an ad from Musk. The last of them consists of allowing the media, starting in May, to charge for the articles they post on Twitter, with an amount of which the network would take a part.
Another substantial change for them was the launch of Twitter Blue, a subscription system that allows the verification of accounts with the blue mark, the editing of tweets and a better positioning of subscribers. According to the first figures, the idea has not worked.
The problems of Twitter do not end there, because alternative platforms arise. One of them is Bluesky, promoted by Jack Dorsey himself, who is preparing his next launch with more than a million people on the waiting list, Forbes magazine and the Bloomberg agency reported on Tuesday.
The new social network was announced in 2019 as a project organized by Twitter to develop a decentralized protocol, under the premise of allowing users to have full control of their online identity, their account and their followers and to be able to transfer all of this to other platforms. Right now, it is in the testing phase and the application can only be accessed by invitation.
