FC Barcelona has presented today the record income figures that it has registered in the last season, rising to 154.8 million euros, 4% more than those of the 2018-19 season, prior to the pandemic that emptied the coffers from clubs around the world. The historical billings achieved in both men’s, women’s and basketball are particularly noteworthy.
The club celebrates the good results “well above what was initially expected” in the Commercial Area, which includes ticket sales, facilities business, sponsorships and merchandising sales from Barça Stores. Specifically, FC Barcelona has achieved revenue use that is 18% higher than what was budgeted at the beginning of the season.
For the first time in the club’s history, in the 2022-23 season the blaugrana entity exceeded one million tickets sold in its men’s first team. Specifically, there were 1,021,001 tickets that have been sold throughout a season that coincides with the first in which the average number of subscribers who neither attend nor release their seat has decreased, from ten thousand to 8,400 current.
Of the total commercial turnover of Barça, the Camp Nou is the facility that has grown the most, with 97.6 million euros paid into the matches of the men’s and women’s first teams that it hosted last season. It is precisely the team led by Jonatan Giráldez, the current European champion, which has achieved the greatest increase in revenue, billing up to 2.7 million euros in ticket sales.
It is not the only section of the club that has broken all records this past season. Basketball also added some 4.5 million euros at the Palau Blaugrana, which represents an increase of 126% compared to the pre-pandemic 2018-19 season. In addition to ticketing for tickets to sporting events, ticket sales at the Blaugrana museum stood at 39.9 million euros until May 27, the date on which the facility was closed to begin work at the Camp Nou. It is the best number in history.
In an exceptional year in terms of income, the new sponsorships have brought 97.6 million to the club’s coffers. Some twenty new contracts have been signed, highlighting the entry of Spotify, which includes the Camp Nou Title Rights, as well as the new women’s partners: Heura and GLS (exclusive to women’s), and Bimbo. All of them have represented 7.8 million euros for this section, 95% more than last year. Of the almost 98 million total, 36 correspond to agreements already signed for the next campaign with Ambilight TV and Prime, among others.
For a global club like FC Barcelona, ??the income from the sale of shirts and other merchandising elements represents a good pinch and the figures are also very good in this area. The season has closed with an increase in sales of 54% in physical stores and 47% online. Particularly noteworthy is the interest in women’s clothing (275%) and the interest aroused by the new kit for the Blaugrana team. Until the end of the year on June 30, the sales rate of the new shirt was 27% higher than the previous year and more than half of these sales were carried out in the first three days of sale.
