With three days left until the crucial LaLiga leadership match between Real Madrid and Girona, the Girona club wanted to send a message to the merengue team. In an action reminiscent of Laporta’s banners, Girona has hung a large banner in the heart of Madrid with the motto “When a resume is not everything.”
According to Marlex, the club’s sponsor in charge of the action, the objective of the campaign is to communicate Girona’s values: “The Catalan team shows that experience and a track record full of successes are not determining factors on the field of play.” “With this motto we want to demonstrate that all potential does not fit on the resume and that there are other factors that can determine your success, such as teamwork, attitude or initiative,” they explain.
