Thanksgiving is a time for delicious food and spending time with loved ones. One of the biggest challenges of preparing a Thanksgiving turkey is ensuring that it is cooked perfectly – not dry, but moist and flavorful. However, the first hurdle to overcome is thawing out a large, frozen bird.
Butterball, the largest turkey producer in the country, has introduced a new solution to simplify the turkey preparation process. They have launched a new “Cook from Frozen” turkey that eliminates the need for hours of thawing. This innovative turkey only requires two simple steps: unwrap it and put it in the oven.
According to Neil Saunders, a retail analyst, this new product is not only easy to use but also appealing to younger consumers who may be hosting Thanksgiving for the first time. The convenience of being able to cook a turkey from frozen can be a game-changer on a busy day like Thanksgiving.
Thawing a turkey is a common concern for many home cooks, which is why Butterball decided to create a frozen turkey that reduces the stress and mess of preparation. This new turkey does not have a neck and giblets to remove, making the process even simpler. Additionally, it does not require basting, brining, or seasoning, thanks to a specially formulated brine that keeps the meat moist during cooking.
While cooking a turkey from frozen may make the process easier, it does come with some limitations. Chefs will not be able to stuff the turkey, as this could pose a food safety risk. Butterball recommends making the stuffing separately to ensure a safe and delicious meal.
The new Butterball turkey is now available at select grocery chains, including Harris Teeter, Publix, Walmart, Kroger, Fry’s, and Ralphs. This innovative offering is set to revolutionize the way we prepare Thanksgiving dinner, making it easier and more convenient for home cooks across the country. So this Thanksgiving, consider trying out Butterball’s new “Cook from Frozen” turkey for a stress-free and delicious holiday meal.
