In recent years it has become clear that the traditional way of understanding work and the relationship with the company was becoming obsolete. The idea of ??going to work as someone outside and almost facing the company seems to be fading more and more.
On the contrary, companies are increasingly interested in seeking practices that ultimately benefit both their employees and themselves: make them feel better so that they increase their productivity and thus both parties win, a philosophy from which health arises. corporate.
“Corporate health is a concept that consists of focusing on the mental and physical health of employees through the implementation of projects and strategies aimed at well-being. These programs can range from encouraging employees to have healthy habits, how to avoid illnesses and deal with stress, to taking care of their posture at work, eating well and moving more” explains Yoann Artus, Country Manager of Payfit Spain.
This practice is novel for different reasons, according to Yoann: “At PayFit we believe that one of the main reasons is because the stigma of health at work is being broken and companies are finally applying strategies to improve it. Of course, this also has a benefit for the company itself, for example, according to the WHO, corporate health programs can reduce absenteeism rates by up to 35% ”, he reflects.
On the other hand, it also highlights that “employees’ priorities have changed, salary is important but employees want to feel good in their workplace, the labor market is competitive and people prefer jobs where, through different benefits, They will feel cared for and listened to”.
Another factor to take into account is that “advances in technology and the availability of data facilitate the implementation of corporate health programs”, such as that “companies can use applications, portable devices and online platforms to monitor health employees, provide wellness resources and tools, and track progress in adopting healthy behaviors.”
The benefits of corporate health for employees and companies are varied and very interesting: “For employees, one of the main benefits is the reduction of stress and anxiety, either through physical activity or emotional support, which can improve the quality of life”, says Artus.
“At PayFit, for example, we offer a great discount on a gym platform, as well as our own gym in the office where we offer Yoga or Hiit classes every week. We have also made sure that the health insurance with which we collaborate offers psychological therapy sessions. These are some of the aspects that our employees value the most from the entire benefits package that we offer, and the best thing is that we see how they take advantage of it ”, he highlights.
On the other hand, for the company, corporate health “is very important because the teams are more committed and productive, and this leads to better talent loyalty.” In fact, Artus explains that “according to Gallup Consulting, companies with a strong wellness culture have 41% less staff turnover.”
And what does corporate health in practice mean? This is how Yoann Artus tells us: “At PayFit we offer health insurance for all our employees that covers the main specialties, as well as psychologists. In addition, we have our own gym in the office and we offer discounts on other physical activities. We also promote measures such as teleworking or flexible hours that encourage conciliation, which makes our employees happier, and as a result, more productive and committed”, he highlights.
Other benefits are “external professionals who give workshops to manage stress” or “the workspace, which has a direct impact on employees who work from the office, this can range from furniture, to the design of spaces or even spaces outdoors so employees can get some fresh air.”
To start implementing a corporate health policy in a company, it is essential to analyze what is happening inside: “What happens to many companies is that they do not detect mental health problems until there is no longer a solution, that is, when the employee has reached the burnout syndrome”, remembers Artus.
“Before starting a corporate health project, the most important thing is to open your eyes and listen to the team through feedback, which can be collected in work environment surveys, performance evaluations or 1-on-1 meetings,” explains the expert. “Once we have this information, we can now assess needs and resources, taking into account factors such as company size, available budget, ongoing corporate culture, and employee health concerns.”
However, it must be taken into account that “clear goals must be established, such as reducing absenteeism or improving productivity, with realistic and measurable KPIs”. In addition, he also advises “to have a specialized team to assign this project to, in this case it makes sense that it be assigned to the HR departments.”
As Yoann Artus points out, it is essential to have a good HR team with the necessary training to start thinking about establishing quality corporate health in the company and thus multiplying its benefits.
The Master in Human Resources Management trains you to lead and manage the human capital of an organization or company. You will learn to know and discover the value that the recruitment and selection of adequate personnel brings. This Master opens the doors for you to lead the Human Resources department and thus be able to develop a high-level professional career.
On the other hand, with the Master’s Degree in Human Resources Management and Management you will be able to learn basic concepts of business organization and effective personnel selection techniques up to the parameters that a contract must have. In addition to this, the online methodology of our master’s degree will give you freedom and time comfort.
The Master in Human Resources and Talent Management will allow you to lead a department that is connected with all the Business Units and departments of the company, designing people management strategies and policies that follow the strategic vision of the company and, time, continually adapting to changes in the environment.
