A.G. Cook’s Britpop: Exploring the Boundless Sound – Chicago Reader

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British producer and songwriter A.G. Cook is a key figure in the world of pop music, with his influence spanning over a decade. In 2013, Cook founded the innovative label and collective PC Music, which played a pivotal role in shaping the hyperpop genre. Artists who have embraced a subcultural approach to pop music have been influenced by Cook’s groundbreaking work.

Cook’s collaborations with A-list stars like Beyoncé, particularly on her 2022 album Renaissance, have further solidified his reputation as a versatile and visionary producer. However, his most significant partnership is with Charli XCX, with Cook serving as an executive producer on five of her albums, including the recent Brat.

His latest project, the expansive album Britpop, showcases Cook’s evolution as an artist. The album is divided into three discs, each representing a different phase of Cook’s musical journey: his pop roots, his current guitar-driven sound, and his experimental future. The diversity of styles on the album highlights Cook’s ability to seamlessly blend genres and create a truly unique listening experience.

One standout track from Britpop is “Beautiful Superstar,” a fusion of midwest emo guitars and infectious pop melodies. Cook’s ability to reinvent his sound while staying true to his pop sensibilities is evident throughout the album. Britpop not only boasts catchy hooks but also showcases Cook’s boundless creativity, proving that his artistic vision knows no limits.

Fans had the opportunity to experience Cook’s dynamic sound live at Metro on September 26th. The show, which was completely sold out, provided a glimpse into Cook’s musical world and left audiences captivated by his genre-defying performance.

As a journalist who has been covering the music scene in Chicago for over a decade, I have witnessed firsthand the impact of artists like A.G. Cook on the industry. His ability to push boundaries and challenge traditional notions of pop music has earned him critical acclaim and a dedicated fan base. Cook’s influence is sure to continue shaping the future of music, making him a trailblazer in the world of pop.

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