Naomi Campbell, Adriana Lima, Hailey Bieber, Emily Ratajowski, Winnie Harlow and a long list of international models have been in Barcelona this week. Victoria’s Secret has chosen the Catalan capital to shoot the new advertisement with which they want to find a new projection for the lingerie firm based on diversity and inclusion and leave behind a controversial past of misogyny, masculinity and the tyranny of thinness.
The Victoria’s Secret production team spent two weeks in Barcelona, ​​moving a caravan of 20 vans with all the equipment, plus private cars for each model, which went from the airport to the hotels and to the different sets filming The first week was dedicated to the assembly and the second to the shooting, which ended yesterday with a private party for the whole team and some of the models who were still in town.
The ad recreates a massive party and was filmed at the Xavier Corberó Center for Artistic Activities and Research (the neighboring convent was used as a make-up, hairdressing and wardrobe room) and at the Corberó Building, located in Esplugues de Llobregat and at the cultural center La Model, in Barcelona. Precisely in the old prison was where Naomi Campbell shot her scenes. The model was the first to arrive. He did it on a private flight from Cannes, with his daughter. Campbell was only 10 hours in the Catalan capital and while she was working her daughter, accompanied by the nanny and a bodyguard, they walked around the Maremagnum.
Victoria’s Secret has once again counted on Adriana Lima, one of the most emblematic angels despite the fact that she officially hung her wings in 2018 and assured that she was tired of the pressures on the perfect physique that the brand imposed on her. The Brazilian has been there for three days and stayed at the Hotel Sofia, like most of the models. Hailey Bieber, Justin Bieber’s wife, also stayed there, but she was recognized and decided to change at the Mandarin Hotel. Although it was said that the singer may have accompanied her, the truth is that she has always been seen alone. He even dined with Emily Ratajowski and other models at Brutal restaurant in the Gothic Quarter on Wednesday night.
The production of Victoria’s Secret has done all the filming in secret and the curious who approached or asked to see the number of vans, cameras or staff, the security team chased them away with threats and bad manners. And so that the models could not be photographed, they got out and got out of the vehicles surrounded by security personnel and covered with six or seven umbrellas.
In addition to Naomi Campbell, Adriana Lima, Hailey Bieber, Emily Ratajowski or Winnie Harlow, a large number of models of various ages, sizes, gender identities and physical features participate in the ad, such as Lila Grace Moss, the daughter of Kate Moss ; the transgender model Valentina Sampaio, or the transsexual actress of Euphoria, Hunter Schafer.
