Starbucks wants to conquer the Asian public with its new drink: coffee with braised pork, a combination launched on the occasion of the Chinese Lunar New Year, which this year pays tribute to the dragon. The company recognizes that it is an “interesting” flavor, but has no doubt that it will be a success.
As explained by some users on the Weibo social network, in comments collected by CNN, this drink combines Dongpo braised pork-flavored sauce with espresso and steamed milk.
Additionally, there is the option to add extra pork sauce and pork breast meat as a side dish, according to the company’s description in the delivery application.
The drink can be purchased at any chain store. It has a price of 68 yuan ($9.45), as shown in the application, this medium reports.
Starbucks believes it has hit the nail on the head, both for the product and for the timing in which it began to be marketed. During the Lunar New Year, China records millions of trips and it is a date that people take advantage of to travel or visit their places of origin.
Although the foods served at Lunar New Year parties vary by region, braised pork is one of the classics on the tables of thousands of Asian families.
