Fragrances define us. Not only because of their aroma but because of what they represent. For that something with which we feel identified, that connects with our attitude towards life or with the way we see the world. That symbolizes even our values, aspirations and dreams. When we choose a fragrance, we are introducing ourselves: this is who I am and this is my scent.
This is because perfume connects with the most emotional part of the brain. This is explained by studies such as Perfume and its link with the person, carried out by Kantar for Stanpa, which also talks about the power in the non-verbal communication of an aroma. And a perfume is capable of emphasizing our character and projects each person’s personality and way of being.
Bold and determined. Inspired by the recklessness of an experienced and modern adventurer. Of a man who combines his physical, intellectual and emotional forces to advance his journey, beyond his limits, and increase his capabilities through the mastery of technology. This is Prada Luna Rossa Ocean Eau de Parfum, by Prada. And if you feel that way, this is your scent.
It is also from Jake Gyllenhaal, protagonist of the campaign. He plays an intrepid adventurer who is pushed to challenging and unexplored limits when he answers the magnetic call of the ocean. Gyllenhaal is the explorer at the helm of the new Prada Luna Rossa Ocean fragrance.
The American actor and producer combines physical and intellectual strength with an understanding of technology and innovation, mastering them to improve himself and his craft, fully aware of his own limits, but eager to overcome them. Under the billowing sails of the yacht Luna Rossa, a masterpiece of cutting-edge technology, and on the waves of a powerfully dynamic ocean, Gyllenhaal opens new horizons at full speed, towards an ethereal super red moon.
That technology is like an extension of ourselves, that we can push beyond our own barriers and open new horizons is what this new intense and sensual fragrance represents. The audacity of Prada Luna Rossa Ocean EDP is born from the vertex where man finds his determination, where his power meets that of the machine. And, in a fusion of craftsmanship and cutting-edge technology, the fragrance propels Prada’s journey through avant-garde, experimentation and sophistication.
Under the creative direction of Miuccia Prada and Raf Simons, the fragrance has been blended by IFF master perfumers Anne Flipo and Carlos Benaim and is the result of pioneering technology combined with nature’s finest ingredients. The Eau de Parfum sees the Eau de Toilette intensified, further boosting the facets of sophistication and sensuality. AmberXtreme®, a cutting-edge molecule that enhances the intensity and diffusion power of the ingredient, increases the potency of fragrances.
There is the invigorating, sparkling sensation of grapefruit, enhanced by the presence of fresh, spicy juniper berries and spicy elemi essence: an aromatic wave. Sage constitutes the heart of the fragrance, with warm notes of amber, honey and lavender. There is also the creamy iris accord characteristic of Luna Rossa Ocean, which awakens the vitality and verticality of incense, enhanced by elemi and amber woods.
A heart of Haitian vetiver created for Prada rests at the base of this new olfactory creation, rarefied with a note of patchouli that offers light and smoky notes that provide a woody and full-bodied magnetism to the fragrance. Finally, a vanilla bean accord that rounds it off in a trinity of warm amber notes (vanilla, benzoin), which reinforces its sensuality.
The bottle accompanies the essence of the new Prada Luna Rossa Ocean Eau de Parfum and, therefore, becomes an immersion in the blue depths of the ocean, capitalizing on the iconic codes of the Eau de Toilette. Masculine, sophisticated and contemporary, this is inspired by technological excellence, by the elegant and dynamic beauty of extreme sailboats, by a force of the elements that is reflected in the materials and design.
As it could not be otherwise, the bottle hints at the power that lies within and is lacquered in a sophisticated gradation of intensified magnetic blue, a reference to the new depths of increased intensity of the Eau de Parfum, to the intriguingness of the fathoms. that lie beneath and the luminous play of light on the surface of the water and the mysterious sensuality of the ocean.
All that. An elegant black nocturnal cap is topped with a red dot, a symbolic reference to la luna rossa – the red moon. The one towards which he travels, crossing the sea and breaking down limits, the modern adventurer who chooses Prada Luna Rossa Ocean Eau de Parfum as his fragrance.
