These are the most Googled designers from London Fashion Week

Currently, Paris Fashion Week is the one with the most searches on Google, as can be seen from Google Trends data. Although for many years the leadership corresponded to New York Fashion Week. Regarding London Fashion Week, it has been declining in search interest since 2017.

But that does not mean that London Fashion Week does not continue to be one of the most relevant in this industry, since in fact this year it celebrated its 40th anniversary. Between February 16 and 20, London Fashion Week presented the collections for next season’s autumn-winter on the catwalks. According to Google Trends data, these were the five most ‘Googled’ designers at London Fashion Week in February.

Molly Goddard founded her eponymous fashion brand in 2014. Her designs are characterized by a perfect balance between maximalism and moderation. In her collections she plays with volumes and gathers and her favorite fabrics are tulle, taffeta and silk.

In its Autumn/Winter 2024-2025 proposal, it opts for bright prints and colors, in compositions that are as fun as they are daring.

Helen Anthony boasts an innovative and avant-garde design. Her tailoring stands out for adapting to the body and capturing all eyes, thanks to silhouettes thought out in detail. From pant and jacket suits, to oversized coats and spectacular party dresses.

His collection defended at London Fashion Week is a clear commitment to monochromatic looks in saturated tones, such as yellow, blue and red. In addition, she also put transparencies and lace on the catwalk that were as sensual as they were sophisticated.

Born in Dublin, Robyn Lynch created her eponymous brand in 2018. Her Irish culture is the main inspiration for her men’s fashion brand, where she pays tribute to her Irish roots with a youthful style in her silhouettes, but traditional in her fabrics, especially cable knit sweaters.

Looking ahead to the coming autumn-winter, she is firmly committed to cargo pants, the sweaters and cable-knit jackets that characterize her, windbreaker-style jackets and printed pants.

Founded in 2018 by designer Patrick McDowell, the brand is committed to reinventing luxury through a sustainable prism. Its collections tell a story, where craftsmanship is valued. As for their collections, they are timeless and elegant.

Proof of this was their show at London Fashion Week, where the models paraded accompanied by a choir and a live music band. Skirts with volumes, airy fabrics and neutral colors focused the designer’s proposal.

Based in London, the brand was established by Chinese designer Yuhan Wang in 2018. It represents feminine strength from a sensitive, nostalgic and romantic, but above all elegant approach.

It masterfully addresses draping and gathered silhouettes. The skirt and jacket sets starred in their parade, full of bows, lace and silk.

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