Paula Echevarría and Primark are joining forces again to put on sale a capsule collection that promises to sweep sales. Once again, the Asturian actress captures her applauded and imitated style with a line that this time takes on a much more athleisure feel, with very comfortable pieces for both being at home and going out.
The protagonist of Velvet, who has more than 3.6 million followers on Instagram, seems to have been inspired by Kim Kardashian to create this collection for the Irish low-cost brand. It should be remembered that the celebrity has been one of the great precursors of the fashion of wearing a tracksuit on the street, with pieces from her successful brand Skims, which has several models of leggings, jumpsuits and sports pieces.
These are the garments that can also be found in Paula Echevarría’s third collection for Primark. These athleisure designs are designed to replace jeans or tailored pants. The line also includes key pieces to renew your wardrobe this season, such as three-piece suits, a trench coat that is perfect to wear during mid-season weeks, shirts with a striped print and other basic pieces such as jeans.
In addition, Echevarría shows its commitment to spring, with minimalist style looks and very comfortable pieces that can be worn to the office or to go out to eat with friends or make informal plans.
A collection, with more than 80 garments and accessories, with which Paula also wanted to make a small nod to her roots, Candás. She has also added a sweater with the word Bonjour that has all the numbers to become the most viral design of the line, as happened with the pink coat from the first collaboration.
The new collection is available starting this Thursday, January 11 in all Primark stores in its 16 markets. Prices range from 3.50 euros to 42 euros, amounts that will undoubtedly encourage followers of Paula’s style to sign up for these designs.
