Pioneer in the influencer world in Spain, Aida Domènech (Montgat, Barcelona, ??1989) created from nothing an empire of more than 3 million followers who have participated in her entire professional and personal career. Since that famous video published in 2015 where the Catalan woman publicly confessed that she was dating a girl, the love story between Alba Paul and Dulceida became the biggest attraction in her community.
Now a black and white frame from an ultrasound writes another chapter between the two: “your mothers are looking forward to you,” they wrote in a joint publication. Dulceida thus revealed her future motherhood through the ROPA method (Alba has provided the egg and she carries out the pregnancy), surprising everyone at a time when a great ‘baby boom’ has exploded in the influencer sector.
The case of the journalist Alba Silva (Seville, 1994) and the soccer player Sergio Rico is the most recent. The couple shared the news of her future motherhood with their followers. “Like a ray of light after the storm…that’s how you come into our lives baby,” the content creator posted earlier this week.
A message that refers to the serious accident that Rico suffered a year ago after galloping off a horse during the El Rocío pilgrimage. A few hours after breaking the news, Silva also shared the video of the exact moment in which he told his partner that they were going to be parents.
Another pregnancy that is on everyone’s lips is that of Marta Pombo (Madrid, 1992), one of María Pombo’s sisters. The content creator also announced her second child on social networks, this time twice. “In September we will be a large family. Not one is coming, two are coming,” she wrote in the publication that accompanied a photograph showing an ultrasound with two embryos.
Added to these two examples is the controversial case of businesswomen and content creators Marta Lozano (Valencia, 1995) and Teresa Andrés Gonzalvo (Valencia, 1993), who are shortly after giving birth. The first announced in October that she was expecting a child and a month later the second did. For more INRI, both also got engaged and married a month apart. Repeated coincidences that caused an avalanche of criticism from some followers of Teresa Andrés who highlighted the strange ‘parallel life’ that she leads with her friend.
The ‘influencer’ came to her defense, ensuring that it had not been a planned pregnancy, since neither had “shared the fertility calendar” with her great friend. Justifications for unfounded rumors, unsolicited opinions and continuous explanations are some of the collateral damage of this new way of living collective motherhood.
Chiara Ferragni (Cremona, Italy, 1987), the Italian fashion businesswoman, was one of the pioneers in making the entire childhood of her two children, Leo and Victoria, public. In her own documentary, she confessed that it was a premeditated decision with her husband, rapper Fedez, since she preferred to share the life of her children rather than deal with twenty paparazzi in front of her front door every day.
Violeta Magriñán (Valencia, 1994), ‘influencer’ with more than 2.3 million followers, is another clear example of this overexposure of pregnancies on social networks. A decision that seems to turn something as intimate and private as motherhood into an almost collective experience where everyone can comment on their status.
This pressure to upload photos to networks and give all kinds of intimate details has made it unfeasible to experience a pregnancy in absolute privacy – some influencers have gone so far as to broadcast their births live, such as Grace Villarreal and Verdeliss. Networks have transformed personal experiences, turning the most private into the public domain. Managing the vision of others is, without a doubt, the great pending subject.
