The singer Karol G has been chosen Woman of the Year 2024 by the music magazine Billboard. The one from Medellín will receive the award at the Billboard Women in Music Awards gala, which will be held on March 6 in Los Angeles.
The successful singer, who won her first Grammy in 2024, was awarded by the music academy in the category of Best Urban Music Album. The artist, known as La Bichota by her followers, also managed to place her album Mañana will be beautiful in the fifth most listened to album on Spotify Colombia, becoming one of the most recognized urban music performers in the Latin industry.
Karol G’s style has been awarded for reflecting the change in reggaeton that is moving away from being a style focused solely on male artists. “You know, I feel a lot of responsibility about it. As a woman, I have to say that, in my experience, it was difficult, like so many things, to be a girl in this industry, in the music I make, in urban music,” the singer told the press after collecting her Grammy. .
The artist of hits like Provenza will collect the award at the Billboard gala, a gala that will be held at Theater de Hollywood Park in Los Angeles, and will be presented by American actress and producer Tracee Ellis Ross. It will be at that same awards ceremony where Karol G will perform live alongside other great artists such as Charli XCX, Luísa Sonza, Maren Morris, Victoria Monét or Young Miko.
Along with Karol G, many other music stars have been awarded the Woman of the Year award by Billboard, including Taylor Swift (2014), Lady Gaga (2015), Madonna (2016) and Ariana Grande (2018).
All of them have been awarded for connecting with the public through their songs, in this aspect the artist from Medellín is not far behind. “Karol G has sparked a women’s movement around the world thanks to her empowering lyrics and unabashed confidence. “Her groundbreaking album Mañana Sera Bonito has further proven that she is an artist to be reckoned with on the English and Spanish charts,” stated Billboard Editorial Director Hannah Karp.