The snacks, pipes, nuts and baked goods company Grefusa is going to invest, within its 2022-2026 strategic plan, more than 50 million euros in new manufacturing plants and facilities, expansion of capacities and production processes and energy efficiency.
This has been highlighted on the occasion of the visit that the ‘president’ of the Generalitat, Carlos Mazón, made this Friday to the plant accompanied by the president of the Valencia Provincial Council, Vicente Mompó, and the mayor of Alzira, Alfons Domínguez , to “learn first-hand” the company’s investment and business development plans.
Within the framework of this meeting, the CEO of Grefusa, Agustín Gregori, has presented to the Valencian authorities his 2022-2026 strategic plan, with an investment of more than 50 million euros in new manufacturing plants and facilities, expansion of productive capacities and processes and energy efficiency.
This “important investment not only allows us to consolidate the relevance of Grefusa in the Valencian Community, and more specifically in Alzira, where its main production plants are located, but also its firm commitment to continue growing in the Iberian Peninsula with the construction of a new nuts factory in Portugal, in which Grefusa will invest more than 7 million euros and which will be added to the new plant that the company already inaugurated last year.
This new factory, intended for the production of nuts, comes after in 2018 the Valencian company acquired Frutorra, the leader in this segment in Portugal, and made an alliance with the German giant Intersnack, number one in nuts in Europe. .
In the words of Agustín Gregori: “We are firmly committed to continuing to grow and develop our business with an ambitious 5-year investment plan and a clear vision of leadership in the sector. We closed 2023 with a growth of 9.4%, in sales and a new factory, focused on nuts, that allows us to enter new categories, with the highest standards of quality and sustainability.
For his part, Carlos Mazón encouraged this Friday to consume products from our land “because they are unbeatable” and highlighted the “quality, sustainability and nutritional values” of the products of the Valencian Community.
The head of the Consell has stressed the importance of the Community’s agri-food products because “they contribute to generating wealth and growth in our territory” and has pointed out that “only by consuming 5% more products produced in the Valencian Community could we help generate more than 90,000 jobs in our territory”.
Likewise, he pointed out “the extraordinary reference” of Grefusa in the agri-food, industrial, innovation and sustainability fields. In this sense, he has described the company as “ambassadors of the Community” and has made reference to its potential in creating wealth and employment in the territory.
Within Grefusa’s strategic plan, the company emphasizes that it leaves “a positive footprint on the environment from its own offices by having a self-consumption photovoltaic installation with which it covers part of the electricity needs of its production centers in Alzira.”
Likewise, it reduces emissions by almost 600 tons of C02 per year, or in other words, the equivalent of driving 120 cars for a year on an average of 24,000 kilometers.
In this way, the Valencian company “reaffirms its commitment to business excellence, corporate social responsibility and value creation, with a clear vision of leadership in the sector.”
