Chris Hemsworth has established himself not only as a global film superstar, but also as the highest-paid Australian influencer. The protagonist of Thor, with more than 58.5 million followers on Instagram, has reached the top of this particular ranking thanks to his ability to earn up to $1,041,208 for a single advertising post.
Marketing agency Impressive, using influencer pricing from Inbeat and Hootsuite to create its estimates, has released this figure and published statistics for the top ten highest-earning Australian and celebrity influencers. The data takes away the hiccups.
Among other notable names on the list is Oscar winner Nicole Kidman, who comes in eighth place. With 9.9 million followers on Instagram, the actress can expect to take home up to $177,900.72 for posting sponsored content.
Rebel Wilson, known for her humor, is the seventh highest-earning Australian influencer. With 11.1 million followers, the actress can earn approximately $196,146.95 per sponsored post.
Hugh Jackman, another of Hollywood’s best-known actors, occupies third place with 31.6 million followers on Instagram. The Wolverine star has an estimated potential income of $554,989 per sponsored post.
Katherine Langford, whose rise to fame was cemented by her role in 13 Reasons Why, stands out for her impressive legion of 42.1 million on Instagram, placing her in an enviable second position. This considerable reach allows Langford to secure $737,205 each time she does an advertising campaign.
In addition to these stars, other names such as Ruby Rose and Troye Sivan also appear on the list, occupying the fourth and fifth positions, respectively. Rose, with 22.8 million followers, can earn $401,417 from a single post, while Sivan, with 15.3 million followers, has a potential profit of $276,352.08 per post. Completing the classification are Liam Hemsworth, Angela White and Dacre Montgomery.
