Only six components, lightweight, made mostly from recovered industrial byproducts, removable and interchangeable, are the soul of Roku. The first shoe on the market that is easily disassembled, repaired and recycled throughout its useful life, creating a product without limits.
In fact, Roku (six in Japanese) can be adapted, assembled and disassembled to individual taste since it is made up only of a padded insole, a knitted upper part, a sock made in 3D, laces and a light sole in five different colors.
Developed for more than two years and connected to the brand’s iconic Wabi model, Roku embodies one of Camper’s craziest and most ambitious ideas. We wanted to create a shoe that every Camper fan could enjoy in their own way,” explains the Camper design team. “It is a complex concept to develop, but a simple shoe to manufacture.”
Based on a minimal selection of recycled and reused ingredients, and an innovative one-piece knit technology that reduces CO2 emissions and contributes to Camper’s zero waste goal, Roku completely dispenses with glues.
In its debut, Roku arrives in selected Camper stores and multi-brand stores in a selection of colors including white, black, khaki and bright red. Purchased in its disassembled form, the different parts of the shoe can be assembled, customized and reassembled to create up to 64 looks and color combinations.
