The company BlueSun, based in Mataró, has reached an agreement with Procter
The operation will allow the group to reach 300 million euros in sales this year, compared to 215 million in 2023, according to its forecasts.
BlueSun’s strategy involves strengthening its position in the home care market and growing long-term stable businesses.
To do this, it wants to acquire prestigious brands and close strategic alliances with large distribution groups. During a transition period, P
“We are excited about the acquisition,” which fits with the strategy of “investing in strong and renowned brands,” said BlueSun CEO Andrés Villegas.
The company is owned by the PHI Industrial fund and began operations in 2013. It has two factories in Seville and Mataró, and sells to more than 40 countries, with brands such as A and La Antigua Lavandera.
