Pedro Sánchez made it clear in his investiture speech that parliamentary arithmetic forced us to make a virtue of necessity. There is the Amnesty law agreed with the independentists. But the Stoic maxim also applies in returning media blows. After turning the sanxe dog into a political asset, in this weekend’s interview in La Vanguardia, the president institutionalized the “fachosphere.” Sánchez’s definition is: “Said of the group of people that polarizes and insults to demobilize the electorate and defeat the Government.”
The term is not new. On the networks, the invention is attributed to Idafe Martín, who turned it into a brand for her articles last summer and later into a book: Libre de Estilo. Tales from the Fachosphere. Its confessed and reiterated objective in “It’s not about stepping on cockroaches. “It’s about, as Kapuscinski said, turning on the light so that people can see how the cockroaches run to hide.”
The journalist explains that he turned the thesis of the book by French researchers Dominic Albertini and David Doucet, Fachosphère, into a brand, where they define “the nebula of youtubers, tiktokers, bloggers and other far-right influencers.” The term is not a frivolity, it even appears in the conclusions of a commission of inquiry of the French Assembly in June 2019 on far-right groups in France. Fachosphère, réacosphère, réinfosphère, patriosphère…
Just like Idafe Martín; The Raw Carne podcast delved into the homeland batch in its chapter Fachosfera: pissed off white straight youtubers. Minister Óscar Puente paved the way in ”. And now Sánchez definitively puts the concept into circulation.
The word is dissected looking to the right: For Francisco Marhuenda, “propaganda rubbish”; for Carlos Herrera, “the cool version of the wall”; for Rubén Amón, “a media alibi to preserve impunity for his greatest political aberrations.” The barons of the PP join in: “sectarianism”, “ideological discrimination”, “Sánchez indecently attacks a good part of the Spaniards”… Isabel Díaz Ayuso concludes: “Let him stay in his fachomundo as long as he want”. And Sánchez stays. In the Moncloa, satisfied to have done it again.