After seeing David Beckham eating elvers in Barcelona, ??we are not at all surprised that he is a lover of Spanish gastronomy. In fact, the former British footballer maintains a special love affair with another of our seafood products. We are specifically talking about sardines in olive oil, a preserve that he has said on social media is “his favorite” of his. Los Peperetes, the manufacturing company, has now sent Beckham a case with a selection of his best artisan preserves.
David Beckham’s passion for Rianxo sardines dates back 2 years, when he shared a post on his Instagram account in which he tasted them during a stay in the French Alps. In this story you can see that Los Peperetes is the producer of such a delicatessen. It is a renowned brand of artisanal preserves based in Carril, a town in the Rías Baixas famous for its clams that belongs to the municipality of Vilagarcía de Arousa (Pontevedra). The Peperetes are an established supplier of La Soucoupe, the restaurant in the Courchevel ski resort, where they have given Beckham this exclusive box of preserves.
Thanks to Beckham, Los Peperetes have achieved great projection due to the more than 85 million users who follow the former Real Madrid player on Instagram. This action also demonstrates the effort of this canning company to position itself in the international market, with references in the gourmet sector in more than 20 countries. “This gesture symbolizes the brand’s deep gratitude for the visibility and recognition that Beckham has brought to his artisanal work,” said Jesús Lorenzo, general director of Los Peperetes, according to La Voz de Galicia.
David Beckham is not the only well-known face who loves Los Peperetes preserves. The Arousa company has created, together with chef José Andrés, the Little Spain brand, dedicated to the production and distribution of Spanish gourmet products in the United States. In other posts that the cannery has shared on its Instagram profile, we actually see how Chef José Andrés tastes his sardines, cockles with spinaler sauce and mussels with fries.
Los Peperetes, which in Galician means something like ‘the appetizing ones’, is a family business founded in 1993 by the brothers Jesús, Santiago and Belén Lorenzo Crespo together with their mother, Toña Paz. Since their beginnings, they have been dedicated to the artisanal production of preserves, through the selection of fresh fish and seafood at the market and the preparation of homemade sauces with natural and local ingredients.
