In the process of looking healthy, the skin plays a fundamental role. To maintain a well-groomed dermis, it is essential to carry out a methodical skincare routine that adapts to the needs not only of your skin but also of your lifestyle. In this sense, the cosmetics industry has undergone a complete evolution in recent times. The rise of new natural, vegan and sustainable brands has driven a change in which consumers have become more aware of the ingredients in products as well as their impact on the environment.
In this care trend, celebrities have taken a step further and have seen in the cosmetics industry a place in which to position themselves from a business point of view. An emblematic figure who has decided to enter the cosmetic sector is Pamela Anderson, known for her legendary role in the series ‘Baywatch’. Anderson is the owner and co-founder of the cosmetics brand Sonsie Skin, showing the importance she attributes to effective and natural skin care.
Sonsie, the name chosen for Anderson’s brand, is a Scottish term that means “healthy inner and outer appearance” as recalled by the specialized media Cosmetics Business. “In the search for a quick solution we have lost sight of what really matters” begins the statement of intentions from the brand itself. Thus, Sonsie Skin positions itself as a vegan cosmetics brand that is committed to simplicity and minimalism in its formulas: “We are committed to simplified lists of ingredients and simple formulas. Our products do not contain sulfates, parabens or silicones. “We are vegan and cruelty-free.” It is a beauty approach in which the health of the skin, both inside and outside, is prioritized, inspiring its users from a holistic point of view: “A healthy appearance is connected to internal well-being,” the company details.
From its official website, Sonsie has four products available to users: a mask (Multi Moisture Mask), a serum (Sonsie Super Serum) and a balm (Basic Balm).
Ultimately, Sonsie Skin is about wholeness, health, and connection to your inner self and the world around you. A brand championed by Pamela Anderson with an inclusive approach that recognizes beauty in all its manifestations, seeking the integral well-being of the person.
