“Beauty today is all about self-expression,” says Diane Kendal, creative director of Rabanne Beauty. Her latest proposal to raise your voice and direct attention to the message that each one wants to give is brilliant and comes loaded with color: Dramalips, a collection of lipsticks in 14 shades and two luxury finishes. “It is an invitation to stop playing it safe to unleash your most daring, dazzling and spectacular self,” explains the makeup artist.
The first thing that catches your attention about the new lipsticks is their design, a nod to Rabanne tradition inspired by their chain mail dresses and metallic fabrics that reflect the house’s trademark light. A gradient in silver and gold makes it very clear that shine, in all its facets, is the common denominator of the line. When applied, you can appreciate its moisturizing, creamy and light texture. The kind that takes care of the delicate skin of lips always exposed to changing environmental conditions – and the sun – that dehydrate easily. Maximum comfort. It is noted that the formula contains hyaluronic acid, the king of hydration, and pomegranate extract, a rich antioxidant. Also that it is ultra-pigmented: the color is one hundred percent appealing and can be seen in a single pass. The finish is extreme and wet effect. Juicy, vibrant and fun, it lasts and stays put.
Eleven highly pigmented tones – a symphony of reds, purples, pinks and browns – recall the chromatic intensity of the vinyl fabrics with which Rabanne revolutionized the sixties. The 687 First Red Carpet has everything to like. The three pearlescent shades – Sugar Baby, Lilac Cutie Pie and Lollipop – surprise with a transparent base with suspended pearls and a shine that is reflected in Rabanne’s jewels. They work almost like an iridescent balm. To emphasize the dramatic mood she was looking for, Diane Kendal relied on shadows with brown and beige tones, bright and metallic, from the Date Night palette. The result is both artistic and refined.
How are they applied? Each one has their preferences, their customs and their tastes. Diane likes to outline and fill in her lips by applying the stick with a brush to achieve maximum precision and a halo of freshness. One of her tricks is to place a tissue under the lower lip, both to avoid unwanted strokes and to immediately correct any deviation. Drama is metaphorical and is reserved for impact, timing, name, and audacity.
