Councilor Elena has presented the two hearses that will travel the roads to raise awareness of the effects of drugs (including alcohol) when you get behind the wheel. They are long, black cars with a large wreath of red flowers on the back window. It’s such a beautiful crown that I’m going to buy one just like it on Carrer València, in Flors Navarro, and hang it on the headboard of my bed. On the side windows, those elongated ones where you usually see the coffin being transported, there are red vinyls: “Alcohol and drugs cause 1 in 3 deaths in traffic accidents”. Under this motto, the slogan of the campaign: “On top of the car 0,0” and the logos of the Traffic Service and the Generalitat.
So much vinyl and so much logo give these hearses the ability to chill the spines of the recipients. You can already see that the whole thing is an advertising montage. Also, they say that they will “take the roads to raise awareness”, but I would like to know exactly which roads they will take.
When the people of Hazte Oír take a bus for a ride, they give advance notice of the route so that you can be on the sidewalk and welcome it. But with Councilor Elena’s funeral services, how do I know where to see them? In Catalonia there are more than ten thousand kilometers of roads. What if I’m stuck at the Valls exit and it turns out that neither car is passing because, at the time I’ve decided to wait for them, one is in l’Empordà, at the Pont de Molins roundabout , making rounds there a while ago, and the other in Segrià, in Albatàrrec?
Few people will see these hearses. With the fact that the news came out on TV, they must be considered amortized. And see if they wouldn’t be happy if they took out the advertising vinyls and circulated them with an open coffin. Through the side windows, pedestrians could see the corpse of the last person killed in a traffic accident, become aware of the danger of drugged driving and, obviously, overcome it.