Our parents are those people who have not only given us life, but have built today’s society. They radiate life because they are going through a stage in which they have the possibility of staying active and carrying out activities that they could not before due to the many responsibilities. They are independent people, who do not want to give up their freedom, and who move in a constant search for change, evolution and improvement in their lives and in those around them. They are ‘Perennials’, a term coined in 2016 by technology expert Gina Pell.

And it is that being older does not imply that life has been reduced to taking the grandchildren for a walk. Today, people between the ages of 55 and 75, far from embracing a sedentary life, carry out multiple activities. Because it’s not the age, it’s the attitude, and his attitude shows that after 55 we live a second youth. This is the exact point that defines a person considered ‘Perennial’: their mentality and their way of life are not tied to a specific date of birth. So are our parents.

To accompany them at all times and guarantee their independence, taking care of them from a distance, Senior Protection® was born, a Securitas Direct service, marketed by Caixabank, which takes the form of a wrist watch that, without being intrusive, protects the wearer. And it’s not just any device: analogue and luminescent dial, titanium case, sapphire crystal, hypoallergenic and waterproof strap. In short, a high-end watch.

A total of 135,000 users (60% women) have already trusted this service, which makes possible, 24 hours a day and 365 days a year, a team made up of more than 250 professionals. The one that, specifically in 2022, has attended more than 1.2 million signals and, on 31,500 occasions, has notified health workers or emergency services. There are many children who, thanks to Senior Protection®, are calm with the safety of their parents. For many reasons. Now, how does it protect? If the person wearing it falls, the watch detects it so that Securitas Direct experts can check that they are okay. If not, they send an ambulance automatically.

Its central unit of the service provides protection through advanced technology with sensors, speakers, microphone, antennas, communication networks and people who protect people. Listening is maximum! It also pays immediate attention. In an emergency situation, through the SOS buttons on the watch, the emergency reception center attends to the person in an average time of 18 seconds. It will notify the relatives of what happened and refer the call, if necessary, to 112 to send an ambulance. In those cases in which it is not necessary, the user will be assisted by telephone by health personnel.

The service offers Telepharmacy 24 hours a day, 356 days a year, through the service provided in collaboration with Alares. This means that, in those situations in which the person in question cannot go to the pharmacy to buy medicines, Senior Protection® takes care of it for them, and in an unlimited way. Alares will go to your home, work center or place where you are to collect the amount of the medicine (the only thing you will pay) and the prescription, if any, to purchase it later at the nearest pharmacy (giving priority to the one chosen by the beneficiary) and deliver the medication to the same place where the money was collected. All this in a period of three hours anywhere in Spain.

And if what the user needs is a medical check-up, it can be done from home. Through video consultation, from your phone, you will be attended by the Homedoctor doctors located in the emergency rooms of national hospitals of the San Juan de Dios Hospital Group. At home, the person himself will be able to monitor his state of health with meters of body temperature, heart rate, blood oxygen saturation and blood pressure monitor. And if necessary, you will receive the medical prescription or treatment on your mobile. Always, in order not to remain in doubt and clarify any consultation with medical professionals as soon as possible, there is medical assistance by telephone 24 hours a day, 365 days a year.

In addition, this watch not only monitors the physical health of the wearer, it also contributes to daily well-being. Since March 2022, Senior Protection® includes a Butler service, available throughout the territory, also provided by Alares so that its users can receive help with administrative procedures (such as ID, passport or driver’s license renewal), as well as in the search for offers to save on bills (electricity, gas, telephone or television) or, even, to find activities: language classes, reading groups, gardening classes, painting workshops and many other things.