The most spectacular looks at Coachella: The desert is flooded with color and fashion Motomami

The Coachella Festival, famous beyond its poster for being a continuous parade of festival fashion trends, lands this Friday as every year in the city of Indio, California, with a massive audience that confirms its leadership as a pop music festival and international indie as well as its powerful influence on fashion.

On the first day of this edition, celebrities such as topmodel Alessandra Ambrosio, dressed in her unmistakable bohemian aesthetic, influencers such as James Charles, who shows that the 2000s are in fashion, or singer Madison Beer, who Like many other festival-goers, he is committed to the reggaeton aesthetic.

Emulating the style of Bad Bunny and the “Motomami” fashion invented by the Catalan Rosalía in her outfits, more than 120,000 people have traveled to the Coachella Valley (Colorado Desert) to live the experience of attending the most important musical event in the United States. Joined.

Leather clothing, sequins, cowboy boots and hats, shorts and woven blouses with a seventies air predominated among the young people who gathered to see artists such as Bad Bunny himself, Blondie, Becky G and The Chemical Brothers on their first day.

But given the impossibility of covering the offer of more than fifty concerts scheduled for this Friday, some of the attendees took advantage of the event’s rest alternatives such as beauty salons, yoga classes, video game tents, and even psychological therapy.

The festival welcomes the most prepared public, some anticipated their arrival since January when tickets went on sale, but also the most impromptu ones who decided at the last moment to arrive at the musical gathering.

An example of the former are Pablo and Mafer, a couple who for months planned their visit to California and who traveled from Mexico City just to see artists like Gorillaz and Bad Bunny.

In contrast, the young American Brooke Ichinose made the decision this Monday to move from Kentucky (USA) with her friends and suddenly had to prepare one of the most important aspects: clothing.

“Normally I choose the clothes that I am going to wear, but this time I let my stylists friends lend me and choose the clothes for me to come to the festival. It’s my first time at Coachella and I’m a little lost,” Ichinose confessed.