It was born as a training program aimed at the commercial network, but the experience was so successful that Volkswagen decided to extend the event to the brand’s customers. The goal is for them to get to know and test the latest technologies and security systems present in the models in its range.
Two decades later, after receiving more than 33,000 people since its inception, Volkswagen Driving Experience has become one of the most recognized driving schools in Spain and has been incorporating new courses, with an increasingly personalized offer adapted to the user needs.
Currently, courses are offered on asphalt, dirt and snow and are aimed at all driver profiles, from the most experienced to the youngest, always with the same objective: to reduce traffic accidents.
To adapt to the new needs, the R School was born in 2014 and, two years later, it would be the turn of a course focused on new drivers with less than two years of license. In 2020, coinciding with the launch of the ID.3, Volkswagen positioned itself as one of the first brands to offer a course designed specifically for electric vehicles. In 2021 the offer was expanded with new personalized courses and private days with professional monitors.
Currently, the Volkswagen Driving Experience is a project open to customers and non-customers of the German brand, which has a team of top-level instructors and the support of Luis Moya, two-time world rally champion and brand ambassador.
In its 2023 program, Volkswagen Driving Experience offers courses and experiences tailored to every need and desire.
