The launch of the new range of Apple mobile phones (iPhone 15, 15 Plus, 15 Pro and 15 Pro Max) once again reproduced the traditional queuing scenes in the main stores of the apple company around the world. In many cases, customers came with their cell phone already reserved and paid for, just to pick it up.
The scenes were replicated around the world and in the iconic Apple Store on Fifth Avenue in New York it was the company’s own CEO, Tim Cook, accompanied by vice president Greg Joswiak, who opened the doors of the glass cube to the customers who formed a long line to enter. Similar scenes were repeated in Apple company stores around the world.
The most advanced models in the range are the iPhone 15 Pro (from 1,219 euros) and the iPhone 15 Pro Max (from 1,469 euros). The first has a 6.1-inch screen and the second 6.7. Both have a titanium bezel and the advanced A17 Pro chip. The other models that complete the launch are the iPhone 15 (from 959 euros) and the iPhone 15 Plus (from 1,109 euros).
